— Posts feature insights from Carson V Heady on effective leadership in sales, covering team management, strategy, and performance optimization. —
Managing a cleanup crew of several hundred reps dialing campaigns with conversion rates as low as 0.01%, a young call center area manager built a deliberate lead-sequencing system — burning through the weakest prospects at the start of each month, then releasing higher-converting leads as momentum b
Rather than treating artificial intelligence as a replacement for human connection, one senior sales leader fed multiple dashboards and Excel performance readouts into an AI engine at the close of a fiscal year and instructed it to identify standout performances, cross-market comparisons, and celebr
Having reached a point where he describes himself as having nothing left to prove, Carson Heady explains why he made his entire professional playbook public: to pay it forward and train the next generation of sales leaders. He is candid that the steps themselves are not the hard part — the barrier i
The core mechanics of selling — relationships, contact, trust — did not change when the pandemic hit, but everything surrounding them did. Sellers and sales leaders worldwide began reporting a distinct strain of exhaustion driven by back-to-back video calls, a fatigue that differed qualitatively fro
During a struggling month at a call center managing 800 campaigns annually, Heady abandoned a pattern of public criticism and instead opened a morning standup with music, applause, and recognition of individual contributors doing well — without even deploying the team's most lucrative leads. The res