Sales Guru Aaron Ross Blames 'Anxiety Economy' for Short-Term Thinking
If your team keeps doing more of what isn't working, this conversation explains exactly why — and where the instinct comes from.
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If your team keeps doing more of what isn't working, this conversation explains exactly why — and where the instinct comes from.
Stewart's confession — that he could feel something was wrong for years without knowing why — captures a founder's nightmare that no org chart or process document can prevent.
When someone attacks a prediction with unusual anger, it's worth asking whether they're arguing against the idea or against its consequences for their own livelihood.
If the way most B2B companies hire and structure their sales teams was broken by design, not by execution, the fix looks nothing like what most leaders are trying.
The gap between early traction and real scale haunts most startups — here's the arithmetic one founder actually used to close it.
If your sales and marketing teams seem to be pulling in opposite directions, a single influential book from 2011 may be the reason why.
If every cold email you send goes unanswered, this conversation explains exactly why — and who to blame.
If your company keeps losing customers just weeks after signing them, the problem likely started long before the contract — and this conversation explains exactly where.
The career path that built well-rounded revenue leaders has quietly vanished — and Manderevich argues that loss explains most of what's broken in B2B sales today.
If your pipeline feels broken, it might be because someone in 2011 decided to specialise away the one thing that actually worked.
If your sales team gets paid before the customer pays you, this conversation will make you rethink your entire comp structure.
The insight that nobody reads your proposal — and what to do instead — is the kind of obvious truth that takes years to act on.